The Challenge A large fast casual restaurant chain invested heavily in promotional campaigns. Success depended on flawless point-of-purchase (POP) execution at every customer touchpoint: drive-through boards, exterior signage, indoor menu boards, registers, counters, and even food bags. Management worried that inconsistent execution across thousands of locations could cause customers to miss the promotion entirely —…
The Challenge A nationally known theme park chain (U.S. & Canada) needed a reliable way to drive three guest-critical behaviors at scale: warm greetings, timely upsells, and sincere thank-yous. Complexity came from multi-location operations, shifting kiosks and attractions, mixed prize tiers, and weekend/weather variability that demanded continuous support and fair, consistent execution. The Objective Partner…
The Challenge A national quick oil change brand engaged Confero to evaluate customer service across locations. During design, the safety team requested that specific safety procedure checks be included—an opportunity to measure both guest experience and safety compliance in one program. The Objective Partner with Confero to: Our Approach Confero built a combined service +…