Customer experience research programs supporting automotive sales, service, repair, and parts organizations.
How Do You Check Information Shared at Point of Purchase in Auto Dealerships? The Challenge The automaker identified several concerns: To protect the partnership and ensure a successful launch, they needed a reliable assessment of what was actually happening in the dealerships. Our Approach Confero’s Auditor-Educator Team Goes Onsite Confero stepped in with a hybrid…
The Challenge A national quick oil change brand engaged Confero to evaluate customer service across locations. During design, the safety team requested that specific safety procedure checks be included—an opportunity to measure both guest experience and safety compliance in one program. The Objective Partner with Confero to: Our Approach Confero built a combined service +…